|#CelebratingArabWomen: The First Arab Women Empowerment Campaign (PRNewsFoto/HALA AJAM)|
"Only yesterday, women were being told what to do and who to be. Today, here we are celebrating women's independence and individuality," says Hala Ajam about her latest campaign titled #CelebratingArabWomen
"I could have created a beauty film but I wanted to go beyond the physical. Loving and appreciating oneself is much more powerful and important," Ajam says. "I wanted to focus on women's role and importance in society."
About Hala Ajam
Studying the art of makeup in Beirut and Hollywood left a mark on Hala Ajam and gave birth to a rather distinctive style in her work; an inimitable Lebanese-American mélange.