|Not enough air time given to concerns of Labour voters.|
As Britain reflects on the fallout from the EU Referendum, analysis from Loughborough University demonstrates that the BBC, in common with all other media, ignored concerns of Labour voters in favour of an entirely artificial notion of “balance” that was pitched as a ball-by-ball commentary of a Conservative power struggle.
Labour members canvassing in the streets and housing estates, waited in vain for the BBC – the country’s most trusted news source – to provide any serious analysis that could back up the Labour message on the doorstep. They had been expecting the BBC to deliver, as promised, “impartial and independent reporting of the campaign, providing them with fair coverage and rigorous scrutiny of the policies and campaigns of all relevant parties and campaign groups”.
Television is bound by rules of impartiality and the BBC is committed to ensuring that “a range of views is appropriately reflected” in its coverage. In spite of this, David Deacon, professor of communication and media analysis at Loughborough, found that all television channels covered the campaign in very much the same way as each other – and the press.
In the first month, up to June 8, the Labour Party had attracted a mere 6% of the campaign coverage on TV (less even than the 9% in the press). The Conservatives, meanwhile, grabbed 32% of the coverage.